Professional Business Head Shots.
With the advent of the digital market space, it’s become so important for small business owners to have a professional online presence. More and more people want to attach a face to the brand they are going to pledge “retail allegiance” to. Nowadays most initial interactions happen online. And for a lot of small businesses it’s important for our customers to SEE the face behind the brand. This allows them to feel some sort of personal connection to the person they are supporting. And the first contact most customers generally have with your brand is your online profile picture.
Given that information…. IS the image you’re portraying a professional one? Have you had professional headshots taken for your business? Think about the businesses you purchase from online. Do you feel more or less confident in the product the person is selling if their online business presence looks professional? I know that when I make online purchases I am often drawn to businesses that portray a professional online presence – starting with their profile pictures.
Rodan and Fields Consultants.
Knowing a professional image was exactly what they needed, Jen and Nadine – 2 amazing independant Rodan and Fields Consultants – joined me for a fun afternoon to update their business headshots. As confident small business owners, these 2 amazing boss babes, who are rocking their side hustles, knew that their profile pictures should match the professionalism they portray in their skincare businesses.
Running a small business is hard and often overwhelming. Small changes often have a big impact and a simple change – like a professional updated headshot- is a small change that can have huge impact on your business. The professional image you want to portray for your business should be clearly communicated by the image your customers and prospective customers are greeted with.
Below are just a few of my favourites from our shoot.
If you’re interested in finding out more about Rodan and Fields and the products they offer you can get more information here.